Is Conan O’Brien More Popular than Leno or Letterman?

Posted by on Nov 8, 2010 in Marketing, Television | No Comments

Conan O’Brien returns to late night television this evening when his new show premieres on TBS. Will Conan return with a thumping of his rivals or a thud? Will Conan on cable be able to rival David Letterman or Jay Leno on broadcast TV? Looking at popular search terms on Google, there are two tales ...



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Stop, Rewind – Retro Unilever Ads on Mad Men

Posted by on Aug 16, 2010 in Advertising, Thought | One Comment

If you are a fan of AMC’s Mad Men you may have taken notice to the retro style television ads now playing during the commercial breaks. In early August it was announced that AMC and Unilever had made a season-long sponsorship agreement that would include six commercials focusing on their products. “The commercials are set ...



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