Newspapers Should Embrace Risk and Become Early Adopters

Newspapers Should Embrace Risk and Become Early Adopters

Posted by on Jan 2, 2012 in Blog, Journalism, Technology, Web | One Comment

How can the newspaper industry be encouraged to embrace risk, invention and change when there is a such a strongly rooted culture of tradition, consistency and standards? It’s a topic I’ve wanted to cover ever since Andy Vogel, a colleague and friend, wrote about it in a post titled Newspapers need a jolt of Silicon Valley DNA. ...



You Sneaky Mom, Jimmy Kimmel’s Halloween Challenge Goes Viral

You Sneaky Mom, Jimmy Kimmel’s Halloween Challenge Goes Viral

Posted by on Nov 4, 2011 in Blog, Social Media, Television, Web | No Comments

Jimmy Kimmel crowdsourced brilliance! The comedian issued a challenge on his show Jimmy Kimmel Live! asking parents to play a practical joke on their children. The premise was simple, Kimmel asked parents to “tell your children you ate all of their Halloween candy and record the response.” The responses were aired on the Thursday November ...



Stats and Trends from the #RoyalWedding

Stats and Trends from the #RoyalWedding

Posted by on May 1, 2011 in Data, Measurement, Social Media, Web | No Comments

Just how big was the #RoyalWedding this past Friday? An estimated 2 billion people tuned into the event. According to Akamai it was the sixth biggest event on the Web with just under 5.4 million page views a minute at the height of the event. It was the first #RoyalWedding to take place since 2005. ...



Save the World from Overly Pixelated Online Advertising

Save the World from Overly Pixelated Online Advertising

Posted by on Apr 27, 2011 in Branding, Online Advertising, Web | No Comments

Would a creative director be happy with an overly pixelated ad experience? In this case, while reading an article on the New York Times, I came across a Tommy Hilfger ad that was so pixelated that I was disappointed enough to write a blog entry about it. As a premium brand, I would have expected ...



Google Analytics Beta Graphs Web Traffic by Hour

Google Analytics Beta Graphs Web Traffic by Hour

Posted by on Apr 18, 2011 in Measurement, Web | No Comments

Google announced their new beta version of Google Analytics in late March of 2011 and I’ve been excited to get my hands on the new interface ever since. One of the most exciting changes was to see the ability to graph your website traffic by hour. Until recently only certain areas of the tool would ...



Five Tips for Successful Contests on Twitter

Posted by on Feb 15, 2010 in Marketing, Social Media, Web | 2 Comments

Campaigns on Twitter can be unique to the platform or part of a much larger campaign that is integrated with other sites and social networks. I have found the following five tips essential when planning a contest that will be promoted on Twitter. Avoid Contest Spam Less is more for the community, especially when requesting ...



RSS Exposed for Facebook Fan Pages

Posted by on Feb 11, 2010 in Social Media, Web | No Comments

Looking to take advantage of your Facebook Fan Page posts via an RSS feed? You may be in luck, as it appears that Facebook may be on the verge of making RSS official. Over the past month it appears that Facebook has been testing the service as there has been the occasional downtime in January. ...



Preparing for Web Design on the Apple iPad

Posted by on Feb 10, 2010 in Web | 10 Comments

It has been a few weeks since Apple announced the iPad on January 27th. And whether you are excited or disappointed by the device, we need to be aware of the implications the device will have on Web design. According to the official specifications from Apple, the iPad tablet will have a screen resolution of ...



Interactive Research Toolbox

Posted by on Feb 1, 2010 in Marketing, Web | 3 Comments

This article is the first in a series of articles about the various toolboxes I use. As I have grown from a Web developer and designer, something I still do for recreation, to a digital planner and strategist I have found a variety of tools that I could not live without. When I begin a ...



Facebook Layout Changes Are Coming

Posted by on Jan 19, 2010 in Social Media, Web | One Comment

I just received an e-mail from Facebook detailing the 2010 changes to the page layout. The most significant change will be in the form of a much smaller page canvas as the size is going from 760px wide to 520px. From Facebook, “As part of a larger effort to improve user experience and promote consistency ...